Is this you?

Are you at a midlife crossroads? Have you experienced a few setbacks that have rocked your boat (dented your self-confidence and self-belief) and you are now trying to make sense of your life?  Are you feeling despondent or disorientated? Stressed about what to do next? Are you looking for clarity, vision and purpose for the second chapter of your life?  Do you wish that you had a magic formula that could reboot your life and make a positive difference to you and the lives of those you care about?


I followed my father’s entrepreneurial footsteps rather late in life, which goes to show it’s never too late to start. I was 45 when I opened the doors of my first business in 2010 – a continental-style coffee shop in one of my local towns. It prospered and I received many awards. However, a second shop in a big city proved too much of a struggle and burden: emotionally, physically and financially. How I wish I knew about energy and self-care back then! We sold it before we got more deeply into debt, but we also nearly lost our home – and with 3 boys aged 3, 9 and 15 at the time – that was a big deal!

In 2015 I sold the first coffee shop and trained in holistic therapies. Even though I went back to work full-time in 2017 (returning to a marketing position), I still couldn’t get rid of the entrepreneur within me. So I now run a therapy centre at the Holiday Inn Cardiff North (South Wales, UK) and I also run my own marketing training and energy coaching business. Both businesses are run with a view to making them full-time.

I learnt much over my 3 decades being a professional marketer. However, I learnt even more in the last 10 years, more about the person I am, my energetic resilience, my deeply empathetic and caring nature and my desire to uplift and help others to shine their light.

This realisation gave birth to the Midlife Passionpreneur 90-day course.

My goal was very simple: to create a learning environment and teaching structure that puts the emphasis on building self-awareness, self-belief, empowerment and educated choices so that my clients can create a sustainable business that works in alignment with their energy and brings them absolute joy and pleasure!

If any of what I just described resonates with you – then I made it for you.


Things you WON'T have to do if you buy the Midlife Passionpreneur Program


Worry about which business is right for you and has the biggest potential for growth.


Waste time & money on figuring how to get started.


Learn lots of complex techy stuff (unless of course you want to and I’ll show you).


Pull your hair out trying to put the pieces of the jigsaw together.


Get frustrated and overwhelmed with too much to think of and too much to do.


Keep beating yourself up for not getting started or for not moving forward.


Spend a whole lot of money – this course is packed with value – the biggest of which will be the feeling that you are now in the driver’s seat and know where you are headed.


Things you WILL have to do if you buy the Midlife Passionpreneur Program:


Be open to change your way of thinking and doing.


Be willing to set aside the required time to invest in yourself by taking the action. You must be able to set aside 2-3 hours a week (to watch the videos and complete the linked tasks).


Follow the easy instructions on how to get motivated, aligned and empowered, how to craft and test your ideas, how to build immediate momentum and book in clients.


Be willing to share and communicate with others in a small, like-minded, inspirational group of women.


Bask in the knowledge that you made the right decision and there’s no more looking back or holding you back!



When I read about this course I couldn’t help but think that it was just what I needed.

I had had what I called a bad run of luck for a number of years, and felt completely stuck in life. I had lost a great job, bounced from one new job to another for a couple of years, and then had tried to establish myself as a self-employed education consultant – but I felt like my life was going no where fast. Something seemed to be holding me back.

Not long into the course I realised that it was me, I was the one holding me back, and I had developed some quite strong limiting beliefs. I had little self-worth and my energy was all wrong, although I didn’t quite understand why or how at that point. I had lost my confidence and belief in myself.

This course has been a revelation for me. I am now able to move forward and feel calmer and more confident. I have been able to release myself from some of my fears and limiting beliefs and feel so grateful for this experience. I now feel positive about my future for the first time in ages.

Just do it!.

Gillian Forrester – Leadership & Life Coach

I had my first EAM session with Esther today and I have to say it was fantastic. I wondered whether having to do it over Zoom would take anything away from it but it definitely didn’t so if this has been holding you back, please don’t let it stop you. Esther has an amazing way of making you feel at ease and helping you work through the process in a supportive way that really helps you get to the issue you are dealing with and using the method effectively. I now have the confidence to use EAM myself going forward. If you are in need of a compassionate and knowledgeable practitioner to start or continue your EAM journey then you definitely need to speak to Esther. It’s been so powerful for me and will benefit all areas of my life. Thank you Esther.

Lisa Curtis – Authorised UW Partner & Property Investor

WHAT WILL YOU GET WITH THE Midlife Passionpreneur ?

A Complete 7-Module Course (worth £1,200)

Everything you need to get started. Video tutorials, exercises, worksheets, implementation plans to cover everything from transforming your energy from being stuck to being in a state of flow and flourish, to identifying your gifts and powers, to plan and strategize, to building traffic quickly, creating powerful connections and attracting clients.


Content Generation Ideas (worth £69)

A comprehensive list of content ideas and triggers to build awareness, connection, engagement and authority.

Meditations and Affirmations (worth £99)

In support of expanding your energetic vibration, a bundle of meditations and affirmations will be included.

1-to-1 Energy Alignment & Implementation Coaching Sessions x 4 (worth £400)

Getting to understand and clear any obstacles in your way. Re-calibrating your energy resonance so you reach a high vibe and magnetize positive results. Giving you step by step instructions and hand-holding on the implementation piece.

FREE Closed Facebook Group Membership

Access to our closed Facebook Group where you can get additional tips and ideas, motivational posts, ability to get feedback on your suggestions from me and the rest of the group.

Best Copywriting Tips & Techniques Guide (worth £99)

A comprehensive guide on how to write good copy that wins attention, builds engagement and sells.

Weekly Q&A Coaching Calls (priceless)

You will get weekly calls with me within a small group of like-minded women. I will hold your hand, answer your questions, deal with any challenges you may have and keep you on track.

This all sounds great – BUT…

Is the Midlife Passionpreneur really as good as it sounds?

YEP! It’s one of a kind too. It’s a unique combination of how your energy works and linking it to marketing. It’s a system that gives you an intensive life-changing experience. And if you want to know more and understand why, review the questions and answers below! 

What are the 7 Modules of the Course?

Module 1: The Power of You – understanding how your energy impacts your ability to attract or repel success and building a powerful reservoir of self-confidence, self-belief and conviction in your success

Module 2: EAMzing – introducing you to the simple 5-step Energy Alignment Method (EAM) formula to create big positive shifts in your world

Module 3: Removing the Blocks to Move Forward (Priming You for Success) – letting go of what’s standing in your way: fear, doubt, overwhelm and re-aligning to ease and success

Module 4: The New Empowered You – the Power of Dharma and the 3 Ps of Leadership: Passion, Purpose & People (this is about you and who you want to serve)

Module 5: Aspire to More – creating your vision, mapping your goals and creating your Fully Booked Success Plan

Module 6: Energised Marketing and Making Your Dreams a Reality – taking aligned action in the areas of building traffic with visibility, connection, engagement and giving value via generous contribution and irresistible offers

Module 7: Energised Selling and Retention – learning that selling is serving and building a solid foundation for sustainable success through community – relationship building, referrals – and up-scaling

What are the key benefits?

● Moves you very rapidly (often within 1 week) into a very positive and healthy mindset
● Gives you unassailable belief and confidence in yourself
● Offers you clarity of direction and purpose
● Provides fast, effective strategies and step-by-step tactics on how to set up and run your new business
● Helps you stay magnetically aligned to attracting and increasing the number of your ideal clients.

What are the key features?

● Uses the Energy Alignment Method for re-aligning your energy and focus
● Easy to learn and implement
● Quick results and answers to what’s keeping you from moving forward
● Clarity on what comes next
● Recipes for keeping you energetically empowered and in flow.

What if I’ve never had any marketing experience before, will I find this too difficult to follow?

This course is geared to make the complex ultra-simple, so that anyone who has no prior knowledge will be able to quickly understand the concepts and implement easily.

What if I get stuck on the energy or tech work?

You will have access to me in the group for any guidance and support. Don’t forget you’ve also got a deep-dive session with me. If you still feel really stuck you can always get a chance to have a private top-up session with me at a heavily discounted (membership) rate.

What if I fall behind because of other commitments?

I will be there to guide you in managing your time and can provide some mini catch-up sessions if necessary so you don’t fall too far behind.  If a major issue crops up, we can discuss postponing the course until the next intake.

How long will I have access to the content?

You have lifetime access and also to any updates and additional bonus content.

What if I can't afford the full amount?

That’s why we’ve offered 2 alternative payment plans:

3 instalments of £335

6 instalments of £175

What happens once I've paid?

You will get a confirmation email with your login details (please keep these secure).

You will get a welcome email and confirmation of our course start date (next intake is for August 17th, 2020).

Do you offer a Money Back Guarantee?

There is a 30-day money-back guarantee – if you feel that you’ve not had any value for money (please note that progress and outcome is dependent on you taking the recommended action).

Who is Midlife Passionpreneur good for?

Although it’s designed for the more mature woman to get their life in flow and their business idea launched online, it can be beneficial for almost everyone! Midlife Passionpreneur is not limited to a specific industry or even to product or service based businesses. If you own your own business (online and/or offline) and want to grow your online presence (even if you have a bricks and mortar one), then the Midlife Passionpreneur will definitely be a good fit!

Hairstylist, accountant, business / relationship / life coach, yoga instructor, author, wedding planner, soap maker, editor, marketing strategist, copywriter, mortgage adviser, home organizer, jewellery maker, fitness coach, chiropractor… You name it – Midlife Passionpreneur is for you!



I'm ready!

To make 2023 my best year ever - to create results with ease and flow

You have successfully been added to the Invite list! Please do check your spam and promotion folders for the email invite (you will be sent Zoom link and workbook download link).

Magnetise Your Money Flow-Opt-In

I'm ready!

To activate money flow with ease and speed

Congratulations! You've successfully been added to the Invite list! Please do check your spam and promotion folders for the email invite (which includes the Zoom link and a link to download the accompanying workbook).


I'm ready!

To learn about how to make intuitive choices, that are in alignment with my higher self, and to finally overcome the anxiety of experiencing dilemmas and doubts.

Congratulations! You've successfully been added to the Invite list! Please do check your spam and promotion folders for the email invite which will be sent around a minute after sign-up. The email will include both the Zoom call link and a link to download the accompanying workbook which will be invaluable to you in your intuitive decision-making practice.

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